End-to-end expertise
We handle every stage — from strategy and user journeys to design, prototyping and delivery — ensuring clarity, reducing cost risk, and creating wayfinding that works as well as it looks.
Our wayfinding helps define identity, deepen character, and amplify a true sense of place. It’s about purpose, not just process.
We handle every stage — from strategy and user journeys to design, prototyping and delivery — ensuring clarity, reducing cost risk, and creating wayfinding that works as well as it looks.
We’ve delivered award-winning work across all sectors — from government and transport to culture, hospitality and commercial. Our expertise includes listed buildings and heritage sites, combining elegance with effectiveness.
We see wayfinding as a collaboration — between signs, people and place, and between clients, architects and contractors. Our approach blends architecture, design, engineering and human behaviour to create systems that truly work.
Sustainability and inclusivity are hard-wired into our process — from flexible, low-impact materials to designing for a wide range of needs. We create accessible systems that work better for everyone.
Wayfinding is the quiet force that can turn chaos into order, but it only works with the right strategy behind it. Our approach follows three golden rules: wayfinding should be clear, coherent and consistent.
Seven miles of discovery
Gritty industrial meets modular flexibility
Inviting visitors to discover more
Finding your way home
Playing with shadow behind Piccadilly Lights
Directing an icon
Underscoring a raw materiality
Wayfinding for global wealth management
Designing for an industrial revolution
Wayfinding for a clinical environment
Black and white and crystal clear
Modernising the City office