Illustration of friendly group of people waving

The whimsical and deliberate work of Tiffany Beucher

Sept 28, 2022

  • Words

    DNCO

With soft yet confident linework, these illustrations add a playful note to our new website

The work of Tiffany Beucher is peopled with mischievous figures whose facial features evoke expressiveness with just a few strokes of the pen. So who better to communicate DNCO’s culture of care and our dedication to on-the-ground presence?

You can spot these friendly and fun characters across this new website, adding her trademark human touch. As we rebrand DNCO, this set of illustrations sets the tone for what we’re doing here: we are approachable, but our work is still finessed, structured and deliberately crafted.

Woman examining a sign through a magnifying glass
Man balancing against a giant pencil

“Illustration can layer a unique visual language into brands’ identities and make the abstract tangible with a hand-drawn line.”

We believe in the power of illustration to layer a unique visual language into brands’ identities and to make the abstract tangible with a hand-drawn line. That’s why you’ll find Tiffany’s work on the expertise page bringing our processes to life. Her illustration mixes the whimsical with deliberate execution; we especially like how the soft yet confident line work gives each character personality.

A friendly tone and a confident line — the new illustrations across the DNCO website feel a bit like us: we know what we’re doing, and we enjoy ourselves while doing it.

Tiffany says, “My illustrations are playful, relatable, bold and vibrant. I like to depict stories in a lighthearted manner, mirroring real life seen through a positive lens.” You may also have spotted her work for clients such as Monocle Magazine, Facebook, Eurostar, CNN and Petco. Here’s a taster from her portfolio.

An animated project for a social media campaign around the themes of community, education and culture. Tiffany worked with animator Guillaume Le Roux to bring this campaign to life.

Man using a laptop and phone in a hotel with a man in the background spraying a plant

This series for Creative Supply showcases their online classes

Woman bouncing joyfully on a bed surrounded by lifestyle motifs like shopping bags and yoga mat

“I like to depict stories in a lighthearted manner, mirroring real life seen through a positive lens.”

Tiffany Beucher
Tourist sneaking through a garden with grand architecture in the background
A personal project inspired by a trip to Lisbon, illustrating favourite memories of the city
Person lying on a beach towel surrounded by subtly suspicious-looking fellow sunbathers

What if you found yourself on holiday surrounded by Europol’s most wanted criminals? A brief for Monocle addresses this question with Tiffany’s typical humour.

Explore more of Tiffany Beucher’s work on her website.