New identity for a trusted name
EA Shaw has been known for over 100 years as Covent Garden’s most successful real estate agents. With a new generation of partners leading the business, they identified the need for a new corporate identity to balance their modern thinking and approach with the credibility of their long-established history.
The new identity answers the brief using confident, contemporary type and expressive colour in a quadrilateral isosceles – taken from the many doors they open – and is coupled with a strapline communicating experience and stability.
Deliverables include a full suite of corporate identity assets including brand guidelines, stationery, art-directed photography library, letting and sales boards, office interiors, reports and website.
EA Shaw was acquired by CBRE in November 2012.